
by Brian Patterson on Jan 27, 2012
In 2011 Vibram started a marketing campaign titled ‘Your Story’, where they promote short videos of people with interesting stories involving their products. I don’t think it gets more interesting than Adam Downing, a gym owner and the man featured in our ‘Video of the Week’: He got the Vibram logo tattooed on his foot. [...]
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by Paula IJzerman on Jan 26, 2012
Once in a while I decide I need something that is not commonly available and I embark on a Quest (yes, with a capital Q) to find it. This is the final result of one of my Quests. The Quest for Leg Sleeves Dutch people have a preference for things that are practical. They forget [...]
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by Brian Patterson on Jan 25, 2012
I snapped the picture below when I was at the Navy Exchange the day after Christmas (12/26/2011). I was rummaging through my phone today and came across it and remembered I hadn’t yet shared it. I’ve written about the Navy Exchange (NEX) several times in the past, but for those non-military folks, the NEX is a [...]
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by Keriann on Jan 24, 2012
I’ll admit that it took me a little while to join the barefoot movement. After years of watching my brothers and brother-in-laws run in barefoot shoes and regularly declare the benefits of barefoot running, I finally acquiesced and bought a pair of barefoot shoes. Was it everything they said it would be? Well, no, but [...]
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by Terry Orsi on Jan 23, 2012
One of the key components of successful barefoot/minimalist running is cadence. It is an element that is probably the most overlooked or misunderstood in its importance. Almost anytime I am out running and something doesn’t feel right – yep, it can most often be corrected by cadence. The magic number is 180 steps per minute. [...]
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by Dan on Jan 20, 2012
Day 2 was just as interesting and busy at Outdoor Retailers Winter Market 2012 as opening day. We were able to make our way around to a number of different booths and check out what next year has to offer from companies like injinji, Teva, Adiddas, and even snap a few more pictures of Vibram’s [...]
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by Brian Patterson on Jan 20, 2012
When Steven Wylie sent us a video of his FiveFinger review via Twitter, we thought it was going to be a typical step-by-step reviews of why FiveFingers are awesome. What we weren’t expecting was to LOL throughout the review… this kid is funny: We’ll even give him a pass for his mispronunciation of Vibram and Bikila, mainly [...]
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by Dan on Jan 20, 2012
After spending the day walking around the Outdoor Retailer 2012 trade show and talking with a number of different shoe manufacturers, I’ve noticed that Vibram is not only featured in their own booth, but also in the booths of others, including New Balance and Merrell. Additionally, there are a number of hiking boot manufacturers that [...]
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by Dan on Jan 19, 2012
Every year some of the largest brands share their upcoming product lines at a few trade shows around the country. One of these major trade shows is Outdoor Retailer Winter Market which is held yearly in Salt Lake City, Utah. We made the trip out this year to get the latest news on upcoming products [...]
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by Paula IJzerman on Jan 19, 2012
Living in a country where being yourself is considered ‘funny enough’ (The Netherlands), I have a great time answering questions about my funny footwear. One of the questions I get asked the most is: “loopt dat nou lekker?” which translates to “does that feel good while running?” At first I answered this very seriously, but some time [...]
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