In 2011 Vibram started a marketing campaign titled ‘Your Story’, where they promote short videos of people with interesting stories involving their products. I don’t think it gets more interesting than Adam Downing, a gym owner and the man featured in our ‘Video of the Week’: He got the Vibram logo tattooed on his foot. Thats some serious brand loyalty.
Anybody else wanna do this?
A still photo for you: